Published inUX CollectiveWhat if NFTs aren’t pointless?Why the downfall of TikTok may mark the moment people realize the value of NFTs and the blockchain.Mar 181Mar 181
Published inBootcampMisaligned assumptions = misaligned execs = dead personas.Why it’s nearly impossible to ‘get on the same page’ — and why that matters.Dec 11, 2023Dec 11, 2023
Published inBootcampThe problems personas can and can’t solve.The real reasons most teams need personas has nothing to do with data, and data can’t solve the real reason most teams need personas.Dec 8, 2023Dec 8, 2023
Published inBootcampThe problem with PERFECT personas.Do you know the perfect way to do personas? If you had unlimited time and budget, what would you do to create them? What would they look…Dec 6, 2023Dec 6, 2023
Published inBootcampThe problem with personasaka “There’s something bigger than Phil.”Dec 7, 2023Dec 7, 2023
Published inBootcampLet’s talk about respecting assumptions.In the world of user experience and user research, ‘assumptions’ is a four-letter word. NEVER design based on assumptions. ALWAYS replace…Oct 12, 2023Oct 12, 2023
Dream Job Spreadsheet Step 2: Plagiarize.This is a follow-up to my article How to Copy and Paste Yourself Into Your Dream Job And Why You Should Treat Job Descriptions Like Big…Jan 19, 2023Jan 19, 2023
Published inUX CollectiveThe “just do one more thing” rule to improve engagementThere are little things you can do to help your users help your business (using Post.news as an example)Dec 7, 20221Dec 7, 20221
Published inUX CollectiveUXers, we need to stop bashing ‘assumptions’ and start aligning themTL;DR — Tamara’s Axiom: Any tool that helps to promote alignment around measurable goals, user needs, and priorities — even if that…Oct 19, 2022Oct 19, 2022